Hello, beautiful soul—welcome to Sif Salon!
I’m Lori, a passionate hairstylist with over 20 years of experience transforming hair and confidence in Sonoma County. Inspired by the Norse goddess Sif—known for her loving care of her golden hair, feminine strength, and transformative power—I created Sif Salon as a sanctuary where feminine embodiment, mystical beauty, and effortless style come together.
Our collaboration creates the magic—rooted in thoughtful consultation, laughter, and intuitive artistry. I specialize in personalized transformations that bring out your sparkle while honoring your unique style and natural beauty. With my expertise as a certified color educator, I stay at the forefront of advanced techniques and trends to create vibrant, timeless looks. I also love sharing hands-on styling skills and personalized guidance to help you maintain salon-worthy hair with ease between visits.
As a Santa Rosa native and adventurous mama of four, I believe in beauty that nurtures the soul while staying kind to the earth. At Sif Salon, I’m proud to use clean, sustainable products that align with conscious living and self-care.
I see my role as more than a stylist—I’m your trusted guide to evolving your beauty routine, finding ease, and embracing your power. From healthy, radiant color and seamless extensions to low-maintenance styles, my goal is to create hair you love with rituals that nurture your confidence and fit effortlessly into your life.
When I’m not crafting magic behind the chair, you’ll find me seeking adventure on the trails, hiking or running in the hills, or savoring the incredible food and breweries of Northern California. To recharge my spirit, I love painting in my art studio or experimenting with simple, soul-nourishing recipes. Be sure to check out my latest creation when you visit!
Together, we’ll craft more than a hairstyle—we’ll shape a reflection that feels empowered, authentic, and worthy of a goddess.
Click here to check out my service menu or to book an appointment. Email me at lori@sif.salon if you have any questions.